Senior Copywriter
Saatchi & Saatchi
Cape Town, WC, ZA
2d ago

Job Description

MID - SENIOR COPYWRITER

JOB DESCRIPTION

  • Develop and execute outstanding work across ATL / BTL.
  • Understand the client’s strategy and business context, and always aim to do work that performs.
  • Working closely with an Art Director to generate creative ideas and concepts to fulfil the client’s brief.
  • Producing the words of sketches, storyboards, roughs or scamps’ to communicate ideas to the client.
  • Work closely and in co-operation with strategic planning and client service department under the direction of the Creative Director.
  • Presentation of concepts and ideas internally (CD and Account Management) and to client when requested.
  • Build a strongly collaborative relationship with broader team, partners and clients.
  • Timeous execution of work as scheduled by the traffic manager ensuring that deadlines are met.
  • Accountable for checking all the content, ensuring that it retains the highest standard.
  • Working on several campaigns at once, sometimes under pressure and often to tight deadlines.
  • Casting actors for TV and radio work, and listening to voice tapes.
  • Liaising with photographers, typographers, designers etc.
  • Visiting and assessing locations for potential shoots.
  • Working on location.
  • Having an opinion on the effectiveness of competitor advertising campaigns.
  • Contribute to proactivity and innovative thinking on brands.
  • Assistance with pitches, awards and new business presentations as required.
  • Push their craft to make the work shine.
  • JOB REQUIREMENTS

  • Talented, motivated Writer
  • 7 years+ agency experience
  • Integrated thinker
  • Examples of exciting work to illustrate good integrated ideation is essential
  • Ability to articulate creative concepts clearly and succinctly and good presentation skills are essential
  • Must have an understanding and keep up to date with the latest creative trends
  • Writing clear, persuasive, original, highly creative and imaginative copy
  • Have an eye for detail
  • CHARACTERISTICS

  • Career-Driven
  • Connected
  • A team player
  • Trusted
  • Idea obsessed
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