Who we are?
We are Lobster Ink - a solutions company that helps some of the world’s most influential businesses navigate transformative change.
Because people ultimately drive change, we develop training solutions that build their capability.
Our global team of 220+ Lobsters design award-winning digital products and produce recognised training content that provides 1 million+ people across 200 countries with the practical skills and knowledge needed to be great at what they do.
We are brave, caring, tenacious, inventive and unconventional. We work with the biggest names in hospitality - our client list includes the likes of Marriott International, Hilton Worldwide, Waitrose and Partners and Dubai Tourism.
We’re also proud to be part of Ecolab, the global leader in water, hygiene and energy technologies and services.
As our client list grows, so does our need for exceptional individuals to join our teams in Amsterdam, Cape Town, Washington and the world.
This is where you come in.
What will you do in this role?
The Lead Instructional Designer represents the Instructional Design team in the Lead Pod structure on a project. Their role on a project includes the creation and design of innovative, creative and intuitive learning solutions to address the needs of the client as well as the Lobster Ink global approach to learning.
The Lead Instructional Designer is responsible for both the coordination and quality of the instructional design team tasks within a project.
Is a key team member in the analysis and design of the learning solution in collaboration with internal and external stakeholders.
With the support of the Learning Solutions Consultant, the Lead Instructional Designer is accountable for the overall course design strategy and / or custom learning paths
Analysis of information that applies to the project and the creation of a scope of work based on a course strategy approach.
In the case of a Learning Strategy where the Lead Instructional Designer is acting as a support to the LSC, the Lead Instructional Designer must review the scope of work, prepare questions and attend handover and kick-off meeting
Understand source material and client requirements to craft well-written, and measurable learning outcomes.
The Lead Instructional Designer is a key stakeholder in the review of course content (includes but not limited to scripts, theory and practical assessments, learning collateral, storyboards and developed content) providing feedback to ensure instructional efficacy
Ensure accurate and comprehensive handovers to relevant stakeholders
Working with Instructional Designers, monitor the pre-production phase of course creation by ensuring the course outlines are completed accurately for each course and that scripts are audited to ensure continuity of learning outcomes and quality assurance.
Work with the lead team to conceptualize, storyboard, and bring to life creative, instructionally focused activities and lessons to achieve the outcomes created for the course or program.
Create theory assessments, practical assessments, and and brief in other collateral such as facilitator guides, workbooks, answer books, and job aids, etc.
Maintain high-quality learner experience by ensuring course learning assets are correctly uploaded onto the Lobster Ink platform and assist resolving any CRM issues pertaining to specific courses or projects
Onboarding - assist with the successful onboarding of new Instructional Design team members within the first 30 days of hire
Training assist with delivering relevant training and coaching to Instructional Design team members within the first 60 days of hire and as needed thereafter
Performance support and improvement - provide coaching and feedback to the team on an ongoing basis.
Quality - consistently strive to improve the quality of project team deliverables for all tasks in the different stages of the Learning Workflow process by conducting quality assurance using checklists at key checkpoints.
Skills / Competencies
Leadership skills : Foster an environment that encourages teamwork and respectful relationships in a project teamLead meetings and gain alignment of all stakeholdersEnsure that Instructional Designers maintain effective collaboration internally within the project team and externally with clients and SMEMentor, coach and provide continuous feedback and performance reviews to Instructional Designers on a project
Leadership competencies : Display personal fortitudeEmploy visionary strategic thinkingBe a change agent and demonstrate agility
Coordination and Planning skills : Collaborate on the scheduling of resources work with the Project Manager to schedule Instructional Designers and Learning Administrators in collaboration with the Traffic department on specific projects to ensure the right skills for a particular projectWork closely with various stakeholders on projects from Learning, Production, Tech and Implementation departments
Technical skills : Proficiency in conducting training needs analysis for Clients, designing a learning solution, preparing a scope of work with a proposed framework and / or course strategy with a course outlineProficiency in working with SMEs to extract contentProficiency in the design of learning outcomesProficiency in lesson development and storyboardingProficiency in writing theory and practical assessment questionsExperience working with an LMS or digital learning platform / is preferredExperience working with Articulate 360 Storyline and Rise, and Adobe Captivate is preferred
Communication skills : Excellent written and oral communicationExcellent proofreading skillsAbility to apply persuasion and influencing techniques to gain agreement, commitment and / or buy-in from stakeholdersAbility to train and mentor colleagues
Instructional Design Knowledge : Knowledge of theories and models for adult learningKnowledge of the science and principles of contemporary learningKnowledge of assessment and evaluation methodsUnderstand business analytics, demonstrate relevant business acumen and be a trusted business partner
What do you need to be great at?
Accountability and Adaptability : Demonstrate ability to handle multiple priorities and deliver resultsAbility to adapt to changes in the direction of a project
Critical Thinking : Ability to solve difficult and / or complex problems.Apply logic and reasoning in assessing alternatives / solutions
Customer and Learner Focus : A customer-centric focusA passion for delivering an outstanding learner experience.
Teamwork and Integrity : An effective team player,Act with integrity and treat people with dignity, respect and fairness.
Quality and Continuous Improvement : Have a quality mindset with an eye for detailConsistently strive to improve the quality of project team deliverables for all tasks in the different stages of the developement processStay abreast of industry trends and future learning developments
Who you are?
Minimum 2 years of experience in instructional design and minimum of one year experience in the e-learning environment.
Prior experience in lesson development and curriculum planning skills
Degree in Instructional Design, Education, English, Linguistics or degree in Industrial Psychology or similar
Why is this an amazing opportunity for you?
We have an entrepreneurial culture where daily you have the opportunity to shape and influence in every role
We are a global company and offer travel opportunities
We work with the best from around the world we have over 25 nationalities in our team
We offer flexible hours from different locations
We have an aggressive growth strategy which offers constant opportunities for growth
We have a coffee culture Bottomless coffee 24 / 7
We make a difference by enabling potential in over 1 000 000 and counting users
To be an A player at Lobster Ink you need to embody the following attributes :
Brave : At Lobster being brave means that you have the internal drive to progress the boundaries of your own capability, the courage to explore uncharted territory, and by expanding your perspective and stretching your capacity.
Caring : To care means to listen, communicate, understand, dovetail, call out accountability and act in respect.
Tenacious : At Lobster, we are relentless in the pursuit of our goals. We learn from setbacks, remain focused and never resign to mediocrity.
Inventive : At Lobster, we believe that inventive willpower is a renewable resource that breeds when it's shared. Our solutions push past complexity and strive for simplicity.
Purposeful : At Lobster, we act with intent. We are goal-oriented and experiment in a measured way to learn through experience.
We are committed to continuous, iterative improvement for our customers and ourselves.
Together we remain humble but never the same. Distinctly Lobster.