Digital Media Owner is looking for a Ad Ops Camapaign Manager to join their joburg digital team.Description summary : As a mid-
senior campaign manager, you are responsible and accountable for assisting in the managing, optimizing and troubleshooting of campaigns from advertising clients, branches and agencies across the division's portfolio of digital properties.
These specifically include campaigns with high complexities that are very detailed in nature. In addition, under the lead analyst's guidance you will be responsible for improving reporting data and campaignperformance.
Additional Skills and ExperienceComputer / technology competentDFP (DoubleClick for Publishers)DFP AdExchangeWebsite tagging setup (DFP beneficial)SizmekEffective MeasureGoogle AdWordsGoogle AnalyticsNative AdvertisingTwitterFacebook Business ManagerHTML knowledge (Beneficial)ExcelPowerPointPosition OverviewCompiling inventory checks for the sales teamProvide sales team / clients with creative and technical specsProvide technical support to internal and external clients and sitesReserving and booking of online campaigns in line with the division's Insertion OrderAssist in sourcing campaign creative (images, art work or final material) from advertisers / channel / salesCheck creative against technical specs and alert creative agency / client of any creative amendments requiredBook and maintain the advertisers / agencies in the booking and billing systemSet up and implement advertising campaigns in accordance with contractual obligationsManage the online campaigns by ensuring they are tested, implemented, running and deliveredMonitoring and optimizing campaigns daily to ensure accurate and effective campaign deliveryEnsure advertising set-
ups (including third party ad tags are firing correctly) and click through URL's are correct at all times during the campaign periodPerform QA on complex rich media, video creative.
Achieve the minimum required turn-around time for campaign implementation / traffickingProviding screenshots on the appropriate template for live campaignsManage under-
delivery of campaign during campaign period and inform sales ahead of time to allow for delivery optimization tacticsProvide detailed feedback, interim reporting (if required), post campaign reporting to sales and advertising clients (either manual or automated reporting) on the appropriate template for reporting.
Provide finance with interim and end reports monthly in order to ensure month end billing process runs efficientlyAdhere to newsletter and mailer processes and proceduresAdhere to sponsored content / digitorial process and proceduresConsistently maintain excellent service levels to clients, sales and agenciesActively manage the operational advertising relationship between the company and advertising clients, communicating and updating advertisers regularlyAssist in improving processes and efficiencyKnowledge sharing with rest of the teamProvide leadership by developing best practices for campaign managementAssist in training of new and current staff on the use of the ad servers and campaign management processFacilitating in the continued development and growth of Campaign Managers and continued positive influencesAcknowledging and actioning personal mentorship to the teamContribute to the ongoing culture as a leader and leading by exampleAssist in the setting up and troubleshooting of new and current demand partners in our AdServerAnalysing and reporting on audience segmentsFeeding audience segments into various channels including but not limited to DBM, DFP, Facebook and TwitterProviding finance with accurate audience billing informationCreating, maintaining and optimizing publisher adtags including but limited to tags for websites and newslettersOnboarding new publishers into our AdServerProvide technical support to internal and external clients where possibleFacilitating in the continued development and growth of Campaign Managers and continued positive influencesAcknowledging and actioning personal mentorship to the teamTrain Campaign Managers in multiple areas on business requirements