Cellar Door and Guest Experience Manager
Distell
Stellenbosch, ZA
10d ago

Key Performance Areas would include, but are not limited to :

Leadership :

  • Responsible for leading the Plaisir de Merle Hospitality team
  • Guide the team to uphold consistent excellence in guest service
  • Manage the overall appearance of staff, tasting room, banqueting venues and accommodation, in line with brand guidelines
  • Recruit and train high quality wine advisors
  • Develop and grow a luxury hospitality offering, including eventing, conferencing and functions and accommodation :

  • Assist brand team in conceptualising the Plaisir de Merle hospitality offering, including relevant business plan
  • Manage Capital Investment projects
  • Create compelling brand events. Co-ordinate these events and manage budgets to ensure a ROI
  • Plan, co-ordinate and execute events and functions for hospitality clients in line with service level agreements and standards
  • Promote and generate cellar door and wine club sales :

  • Lead and grow cellar door sales performance to achieve budgeted goals
  • Develop and manage a wine club offering to build increased customer loyalty
  • Co-ordinate and facilitate informative wine sessions for consumers, VIP guests, trade and tour groups
  • Destination marketing :

  • Act as an ambassador for Plaisir de Merle and the greater Libertas Vineyards & Estates
  • Develop Plaisir de Merle as a destination with key tourism bodies
  • The successful candidate must have the following experience / skills / qualifications :

  • A recognised 3-year hospitality or marketing related qualification
  • 5 years’ experience in event planning, or successfully managing a function venue
  • Entrepreneurial drive
  • Experience in managing a team of reporting staff members
  • Wine industry experience would be an advantage
  • Strong commercial acumen
  • Proven ability to communicate effectively
  • Commitment to excellence and high standards
  • Strong organisational skills
  • Dedication to customer service
  • Networking savvy
  • Willing and able to work flexible hours in line with hospitality industry practices
  • Apply
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