Seo Specialist
Be Different
Gauteng, South Africa
1d ago
source : findojobs-za

Responsibilities include : Website Analysis, Competitors AnalysisEffective Keyword Research, Concluding a list of Target-Keywords, List of Target-Keywords for various Landing-Pages, Search Volume & Competition Analysis in Search Engines, Keywords selection and pre-optimization rank reportPage Title, Meta Tags, Alt text for all links & Images, Heading, LinksRobots file creation, URL list file creation, Google XML sitemap generation & submissionXML RSS Feed & Subscription, Book marking with 10 top ranking sites like Digg, del., Reddit, Yahoo, My WebNavigational restructuring, if needed, Google analytics code installationFREE and one way (regular links), Link submission in free directory, Articles submission for articles directoryUploadingnewcontentandcontext, MetaTagsWebsite ranking in search engines like Google, Yahoo, MSNWebsite Traffic details like countries where website visited, how many Pages viewed, with what keywords website is accessedIdentify and implement opportunities to better production and customer SEOSuggest and Review SEO tools to use for better SEOOn-page and off-page optimization of websitesDeveloping, implementing, and optimizing SEO strategies and initiatives for a variety of company owned and managed websitesPerforming data analysis through reports and identifying areas for improvementSEO Link BuildingManage content creation and maintenance strategiesBe in tune with latest SEO developments, online behaviour and trendsDefine and track performance of campaignPerforming keyword research and analysis for better rankingDevelop an online business strategy in collaboration with product and marketing managersWork with designers, website developers and content providers, such as copywriters and photographers, to create or improve the eCommerce sitesWork with payment providers to develop payment mechanisms that are secure and that protect customers’ personal details when they pay by debit or credit cardCheck site content and systems regularly to ensure that they are working properlyUpdate product information, adding new products or removing products that are no longer availableRecommend marketing programs to increase salesAnalyse metrics, such as the number of visitors who just browseIdentify products that took increased revenue following a promotion, or products where sales declined following a price increaseProgram in HTML, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on video and PDFsMake technical recommendations to developersConstantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvementEngage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websitesWork with user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performanceCommunity building - to drive targeted and loyal traffic to a websiteDevelop and integrate content marketing strategiesMonitor the algorithms set by the search engines to keep up to date with changesLaunch and optimize PPC campaignsOversee accounts on search Google adwords, Facebook ads manager and InstagramBe involved in keyword selection and audience targetingMonitor budget and adjust bids to gain better ROITrack KPI’s to assess performance and pin point issuesWrite attractive & concise copy for adverts Facebook : Identifying your target audience using Facebook Audience Insights, etc.

Creating ad copy for display adsPromote with paid advertisingA / B testing different ad components to optimize your strategyMonitoring advertising progress for your overall business goals and bottom line Information displayed above not limited to advertisement.

Please consider your application as unsuccessful if you have not received a response within 14 days of submitting your application.

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