CRM & Campaign Marketer
Ad Talent Africa
Johannesburg, Gauteng, ZA
4d ago

An established online media and digital marketing business, based in Johannesburg, is expanding and looking for a CRM and Campaign Marketer.

Responsibilities :

  • Setting up and implementing email marketing campaigns in order to achieve the company’s objectives
  • Define CRM schedules and marketing plans as well as coordinating the execution, monitoring and reporting to ensure deliverability
  • Analysing the current email marketing efforts and target audiences and providing suggestions or recommendations for improvements
  • Ensuring all marketing messages have been clearly conveyed and delivered in the correct format and template to prospects
  • Liaising and working alongside the marketing team to create effective email and SMS content
  • Creation and setup of ongoing campaigns that are designed to onboard new customers, engage with existing customers and drive re-activation of churned or dormant customers.
  • Monitoring campaign performance and activity to ensure objectives are being met.
  • Use statistical analysis to conduct detailed reporting and measure the performance of executed campaigns
  • Define and manage CRM workflows from brief through to execution
  • Responding to and resolving issues raised by internal stakeholders
  • Requirements :

  • 2-3 Years experience in the Online Gaming Industry or E-Commerce Industry as a CRM / Campaign Marketer
  • Experience in managing projects across multiple stakeholders
  • Proficiency in marketing automation technology (Email and SMS)
  • Email : stacey

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