Job Purpose
Based at a contracted BevCo distributor’s premises, the primary purpose is to direct growth of BevCo’s portfolio into a defined geography, acting on behalf of the distributor must have intimate knowledge of the geography and BevCo’s strategic growth objectives
Key Accountabilities and Outputs
Account Development
Achieve sales / brands volume targets in identified geography
Manage price to regional recommended selling prices per geographic guidelines
Ensure sales calling is executed according to the defined guidelines for the role
Execute BTL merchandising according to the regional marketing plan
Handle Customer and Consumer complaints and queries
Manage product quality in relation to the Company’s quality standards
Manage sales administration requirements
Develop and manage sound customer relationships
Ensure verification checks on Company assets (refrigeration)
Customer Management Objectives
To actively assist and motivate the distributor to grow its base of outlets for BevCo in line with distribution targets
To develop in-market customer relationships with key BevCo and distributor retailers build a database
To ensure company assets (refrigeration; systems; tablets) are managed per BevCo governance requirement
Sales and Trade Marketing Objectives
To actively drive, in conjunction with the distributor , the achievement of BevCo sales targets in the geography
To assist in execution of the marketing plan for the area as required (incl activations, promotions, fridges, POSM)
To facilitate informal retailers to direct BevCo purchases from the distributor
Qualifications and Experience
Grade 12 / Matric / NQF level 4
Up to 2 years experience (Operational Execution) FMCG, experience in sales
Basic knowledge of PC, or potential to acquire it