Key Account Manager Duties and Responsibilities
Developing a solid and trusting relationship between major key clients and company
Resolving key client issues and complaints
Developing a complete understanding of key account needs
Anticipating key account changes and improvements
Managing communications between key clients and internal teams
Managing account team assigned to each client
Strategic planning to improve client results
Negotiating contracts with client and establishing timeline of performance
Establishing and overseeing internal budgets with the company and external budgets with the client
Working with design, sales team, creative, advertising, logistics, managers, marketing, merchandising, warehousing, and team members from other departments dedicated to the meeting clients’ needs to ensure the highest quality of materials are being produced and all client needs met
Collaborating with sales team to maximize profit by up-selling or cross-selling
Planning and presenting reports on account progress, goals, and quarterly initiatives to share with team members, stakeholders, and possible use in future case studies or company training
Meeting all client needs and deliverables according to proposed timelines
Analysing client data to provide customer relationship management
Expanding relationships and bringing in new clients
Maintaining all client documentation and cohesive, up-to-date files, so as to have accurate, relevant, and readily available client focused data at all times
Key Account Manager Requirements and Qualifications
Must have wholesale retail distribution Key Account Management experience with a major retail group
Able to multitask, prioritize, and manage time efficiently
Goal-oriented, organized team player
Encouraging to team and staff; able to mentor and lead
Self-motivated and self-directed
Excellent interpersonal relationship skills
In-depth understanding of company key clients and their position in the industry
Eager to expand company with new sales, clients, and territories
Able to analyse data and sales statistics and translate results into better solutions
Bachelor’s degree in marketing, business administration, sales, or relevant field preferred
Four to five years’ previous work experience in sales management, key account management
Excellent verbal and written communication skills; must be a listener, a presenter, and a people-person
Intermediate computer skills, and experience with Customer-relationship management (CRM) software and the Microsoft Office Suite, with emphasis on superior Excel skills.
Strong negotiation skills, with ability follow-through on client contracts
Ability to multitask and manage more than one client account
Proven results of delivering client solutions and meeting sales goals
Excellent team player; must be willing and able to work with and in other departments if necessary to ensure clients’ needs are being met.
This may mean occasionally working in and with the warehouse to ensure orders are packed and out by deadlines.
Excellent problem solving skills
Own transport, with valid driver’s license. Frequent store and client visits are expected.
Some travel may be expected (depending on client).