Senior Community Manager

Ad Talent Africa

Johannesburg, South Africa, Gauteng, ZA

2d ago

A leading global FMCG business is looking for an experienced Community Manager to join their digital team.

Responsibilities :

Social Media Excellence

Consistently drive and champion the craft and quality of social media implementation

Ensuring content is posted timeously across social media platforms

Responding to and addressing the community’s queries and complaints efficiently, professionally and timeously

Driving engagement and conversations with the community and ultimately establishing brand loyalty

Identifying tactical and relevant opportunities to engage with the community

Content Benchmarking and reporting

Maintain the highest editorial standards for all responses produced across social platforms in alignment to brand tone of voice

Continuously appraise and improve how creative content can engage audiences using insights to create stories and turning news / relevant conversation design techniques to create compelling topics for our client’s target audiences

As a brand custodian for the respective brands you work on, proactively work with the content team to ensure content produced throughout the year is high quality and within brand guidelines

Working closely with the Data and Analytics team to drive positive sentiment and optimize on content opportunities

Digital Platform Expertise

Finding new ways to communicate, identify new content opportunities and ways to repurpose / create content

Exploring new angles and tactics for your community engagement approach

Collaborating with conceptual teams to craft content that best answers social media / content briefs

Aligning with industry best practice, including content delivery standards, latest platform formats and usability

Qualifications / Experience :

Matric

Higher Certificate / Diploma / BA degree in Marketing, Communications, English, Media Studies or relevant degree

2 - 4 years social media management experience

Experience using ORM and scheduling tools is advantageous

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