Digital Marketing Strategist – Marketing and Communications
Initiate International
Johannesburg
3d ago

A digital agency have an exciting job opportunity for a Digital Marketing Strategist to join their team in Johannesburg .

If you have agency experience and thrive in a fast-paced environment, this job could be perfect for you!

Your key job responsibilities as the Digital Marketing Strategist in Johannesburg will include :

  • Communication of outcomes of product and brand meetings including goals, objectives and campaign plans to Digital & Social Marketing team (web, mobile, social media, search, and email teams)
  • Creation and coordination of web, mobile, email, social media, search, and email support of Business Unit goals and objectives
  • Leveraging analysis of web, mobile, email, social media, search, and email performance and channel expert input for future strategies and tactics
  • Leading select non-product campaign initiatives, including writing and presentation of campaign briefs and playbooks
  • Requirements for this Digital Marketing Strategist job in Johannesburg :

  • 3+ years’ experience in a strategy role
  • Marketing agency experience juggling multiple priorities, business goals, projects at once
  • Thrive in a fast paced environment
  • Hands on experience with web, mobile, social media, search and email strategy with understanding of best practices (ideally actually responsible for the deployment or creation of campaigns cross-channel at some point)
  • Major contributor to web, mobile, social, search and email strategy
  • Experience formulating performance and customer insights from analytics and presenting to stakeholders
  • Experience with identifying marketing segments or personas and delivering custom content to each
  • Hands on experience in Google Analytics, Omniture / Adobe Analytics or similar analytic tools
  • Apply
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