General Manager
HR Genie
Johannesburg, South Africa
3d ago

Our client, a dynamic processing and manufacturing company is currently looking for a General Manager to join their team.

  • Duties and Responsibilities;
  • Strategic leadership, strategy development, and execution of Africa plan to maximize growth, brand equity, and profitability to meet organizational and brand principal objectives.
  • Strategy Development and Execution
  • Formulate brand strategies and growth plans to develop each brand in line with global strategies and deliver on the business objectives set to maximize growth, brand equity, and brand profitability
  • Implement global brand strategies that are relevant in the local markets, always aligned to the brand positioning, where appropriate challenge the marketing team and brand principals to ensure relevance to respective African markets
  • Ensure brand strategies align with retailer strategies to maximize growth potential
  • Conceptualize and implement new brand strategies for both acquired new brands and targeted new brands

  • Formulate distribution and retailer strategies
  • Review, challenge and approve strategies and business plans for Africa as prepared by the teams
  • Develop and execute customer strategies aligned to the brand and to the changing African markets
  • Budget and Financial Management
  • Manage the P&L to ensure delivery of budgeted brand contribution
  • Formulate bottom-up annual budgets
  • Review, challenge, and approve the retail sales budgets per brand, per retailer to align with annual brand strategies
  • Management of brand contractual obligations
  • Manage and control the profitability matrix of a brand; including but not limited to pricing, co-efficient, margin, ex-works, stock days
  • Ensure A&P budgets align to brand strategies to maximize growth potential
  • Continuous management and risk mitigation of division to ensure financial delivery
  • Stakeholder Engagement and Management
  • Develop and maintain key relationships with our respective brand principals to ensure the longevity of partnership and maximize brand support in the market
  • Develop and maintain relationships with our retailers to ensure maximum brand growth
  • Effectively manage brand principals expectations and negotiations on all elements of the business
  • Ensure through effective negotiation, maximum support is given to our brands in terms of distribution, space, location, stock, promotional, and marketing support
  • Market Intelligence Analysis and Reporting
  • In-depth understanding and assessment of competitors, customer, retail, and general market trends to identify, maintain and elevate brands position within the market place
  • Adopt strategies accordingly to remain relevant to the shifting dynamics of the market
  • Analyze, interpret and report on sales data, both sell in and sell out to inform key decisions
  • Team Leadership
  • Lead the Africa team to work in partnership with all stakeholders (internal and external) to ensure effective and successful management of the business as a whole
  • Lead the team to develop, execute and deliver on marketing and sales budgets
  • Lead the team to develop long term and short-term strategies to maintain and grow market share and brand awareness
  • Build high-performance team culture through effective performance management, individual development, and reward and recognition mechanisms resulting in growth and job satisfaction
  • Actively drive and model company values of people, passion, purpose, and performance
  • Ensure effective communication mechanisms are in place to drive efficiency, clarity, and focus.
  • Develop and implement systems and processes that drive productivity and efficiencies within the team

  • Formulating strategies and concepts
  • Entrepreneurial and commercial thinking
  • Delivering results and meeting customer expectations
  • Leading and supervising
  • Adapting and Responding to Change
  • Persuading and influencing

  • Business-related degree
  • 5 - 8 years executive and leadership experience
  • 5 years Sub-Saharan Africa experience essential
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