Marketing Director - Durban Description An exciting position has opened up with our client in the Pinetown area for a Marketing Director, who will be responsible for leading the business into new verticals based on a community orientated approach and strategic partnerships.
Reporting directly to CEO and collaborating with the Exec team to help drive customer driven marketing strategies to enhance the customer experience.
Develop, implement, and own a customer-centric business development and market growth strategy for increasing sales and profits.
Identify and understand trends within the industry and competition. Proactively provide smart client research and industry specific information.
Act as a Brand Ambassador and represent the company at community events and other business-related meetings, promoting the company products and services.
Establish strong working relationships with?key stakeholders across the business (sales, operations, finance, technical, communities) Manage and coordinate marketing and creative staff, leading market research efforts to uncover the viability of current and existing products / services, and liaising with media organizations and advertising agencies.
s macroeconomic climate. A willingness to always learn, listen, and think deeply about what customers value, and the ability to venture into unknown terrain to execute.
Determine annual unit and gross-profit plans by implementing marketing strategies, analyzing trends and results. Desire to own projects and exceed expectations, with ability to find solutions and deliver results within a rapidly changing, entrepreneurial, technology-driven culture.
Drive the successful implementation and adoption of the marketing automation platforms. Forecast and Trends, Conversion Rates, Target Account, Market Segmentation.
Familiarity with the latest Trends, Technologies (Digital Marketing), Social Media Platforms and Methodologies in Graphic Design, Web Design, etc.
and not having to be ‘hand-held’ along the way