Introduction Our client is looking for a dynamic senior in-house graphic designer and brand custodian. The successful candidate should have a Degree in Graphic Design, Digital Media or equivalent and be proficient in Photoshop, Illustrator, InDesign.
Experience in fashion design and trend development will be advantageous. Duties and Resposibilities Your Duties will be split into the following : 70% Graphic Design and 30% Internal & External assistance.
70% Graphic Design : Brief and advise on design style, format, print production and timescales. Develop detailed technical drawings and 3D product drawings.
Design all visuals for online marketing campaigns and in store. Assist marketing manager with campaigns and promotions. Develop concepts, graphics and layouts for product illustrations.
Marketing Campaign assets. 3D & Technical drawing illustrations of products. Trend forecasting. Design or correct any graphics in texts such as graphs, illustrations, pictures.
Prepare rough drafts of material based on an agreed brief. Adjust text and image properties according to document requirements.
Review final layouts and suggest improvements if required. Manage Company website according to industry standards. Manage campaigns and promotions.
Act as brand custodian to ensure all material is aligned. Provide feedback on relevant issues regarding the graphical status of products and provide constructive suggestions to improve a product.
Continuously improve skills and knowledge of design programs. 30% Internal & External : Send the final artwork to the administrator in PDF format and request proof copies.
Receive proofreading copies, edit the electronic versions and PDF as final artwork to printers. Ad-hoc designing / resizing of material.
Departmental communication designs. Mailers Internal Newsletters System Notices (Login screens) Helping marketing department maintain brand consistency in stores and online.
Social media graphics. Trend and design reports for product development. Shoots & prep for campaign shooting. Desired Experience, Qualification, Skills and Knowledge : The desired qualifications are : Matric and a Degree or in Graphic Design, Digital Media or equivalent.
The position requires 3-5 years experience in the below : Graphic Design with the following programs : Photoshop, Illustrator, InDesign (proof of projects will be required).
Page layout design. Campaign and promotion design and layout. Corporate identity design and establishment. Print and digital marketing collateral design.
Essential Skills and Knowledge : Adobe Suite including Photoshop, Illustrator, InDesign. Product Technical Drawings and 3D Design.
Backend web development (Wordpress / woo commerce). Bulk emailing systems (mail chimp). Strong computer skills and excellent knowledge of Google Suite.
Knowledge of design trends. Understanding of layout, typography, and colour. Desirable Skills and Knowledge : Fashion design and trend development Essential Competencies : Detail-oriented Creative Deadline driven